The experience of grocery shopping is different for everyone. Some zip past all of the aisles and grab whatever’s edible on the way. Others linger and read the ingredients list of each product. Then there are those who are brand loyal and stock up on their favorites and nothing else.
One thing that most of us miss or ignore, however, is the sticker on fruits and vegetables. And, whether you’re a conscious shopper or just curious, it’s worth knowing what they mean. One such sticker is the PLU code. Most of us know it as the cryptic set of numbers under the bar code. But, before we go on to decode it, let’s look at what the term means.
What Does The PLU Code Mean?
The term PLU stands for “Price Look-Up.” It is usually located on a small sticker found either directly on the produce or its packaging. PLU code was first used in 1990 to make checkout and inventory control easier, faster, and more accurate. Today, it is used to identify individual bulk fresh produce. This could include fruits, vegetables, nuts, or herbs.
All That’s Listed Under The PLU Code
1. Organic Produce
Organic products are grown without the use of chemical fertilizers and pesticides.2 Under the PLU code, every organic product is listed as a five-digit number that begins with a nine. For example, the PLU code for organic bananas might be 94011.3
However, this isn’t the only way to identify organic produce. All organic products must have the USDA (United States Department Of Agriculture) seal on them. This indicates that the products meet all of the government’s organic standards. To identify this seal, look for a brown outer circle over a white background. In it, the term, “USDA,” must be in green overlaying a white upper semicircle while the term “organic” must be in white overlaying a green lower half circle.4 You might find products labelled “natural” or “hormone free,” but it is important to note that these terms and “organic” aren’t interchangeable.
Organic products have become extremely popular of late, with a lot of companies claiming that they are healthier. However, organic food might not be any more nutritious than non-organic products.5
2. Conventionally Grown Produce
Under the PLU code, every conventionally grown product is listed as a four-digit number. For example, the PLU code for conventionally grown bananas might be 4011.6
Of late, conventionally grown food has received a lot of slack for using synthetic chemicals. However, research states that the nutritional quality of conventionally grown food is in no way lesser than that of organic food. Having said that, organic food might reduce exposure to pesticide residues and antibiotic-resistant bacteria.7
Organic produce is more expensive, so you’d have to make a decision regarding what kind of produce you’d like to buy depending on what you can afford. However, some environmental groups generally post a list of fruits and vegetables that are at the highest risk of contamination each season, so you could choose to buy only those fruits and vegetables from the organic aisle.
3. Genetically Modified Produce
Genetically engineered food have their DNA changed using (favorable) genes from other plants or animals.9 Benefits of genetically engineered food include
- More nutritious and tasty food.
- Disease and drought-resistant plants that require fewer environmental resources such as water, fertilizers, and pesticides.
- Increased supply of food with reduced cost and longer shelf life.
- Food with more desirable traits, such as potatoes that produce less of a cancer-causing substance when fried.
- Medicinal foods that could be used as vaccines or other medicines.
Under the PLU code, every genetically modified food is listed as a five-digit number that begins with an eight. For example, the PLU code for genetically modified vine ripe tomato might be 84805.10
Genetically modified foods have the worst reputation of all the other types of produce. Most people fear that it might lead to toxic, harmful, and less nutritious produce. However, it’s important to remember that none of the GE foods sold in markets have caused any of these problems. The US Food and Drug Administration (FDA), the US Environmental Protection Agency (EPA), and the US Department of Agriculture (USDA) regulate all bioengineered plants to assess their safety.11
|↑1||Understanding “Organic.” NJ Department of Environmental Protection.|
|↑2||Organic Products. Agricultural & Processed Food Products Export Development Authority.|
|↑3||Sticker Codes on Fresh Fruits and Vegetables.
|↑4||The Organic Seal. United States Department Of Agriculture.|
|↑5||Organic Food Standards And Labels. University Of Wisconsin-Madison.|
|↑6||Sticker Codes on Fresh Fruits and Vegetables. NC State University.|
|↑7||Smith-Spangler, Crystal, Margaret L. Brandeau, Grace E. Hunter, J. Clay Bavinger, Maren Pearson, Paul J. Eschbach, Vandana Sundaram et al. “Are organic foods safer or healthier than conventional alternatives? A systematic review.” Annals of internal medicine 157, no. 5 (2012): 348-366.|
|↑8||Organic food no more nutritious than conventionally grown food. Harvard Health Publishing.|
|↑9, ↑11||Genetically engineered foods. US National Library of Medicine.|
|↑10||Sticker Codes on Fresh Fruits and Vegetables. NC State University.|